OUR STORY
REUL Partners was founded by a dedicated team of professionals passionate about providing strategic consulting in emergency management and business continuity. With backgrounds in crisis response and organizational resilience, our founders recognized the need for a guiding force during times of uncertainty.
Inspired by the Scottish term 'Reul-iùil' (rule-yool), meaning 'North Star,' we aim to illuminate the path for businesses, helping them navigate through challenges with confidence and clarity.
At our core, we care about delivering clear, effective solutions that move our clients forward with confidence. We understand that every situation carries real stakes, which is why we prioritize responsiveness, transparency, and strategic thinking in everything we do. Clients choose us because we simplify complex issues, communicate directly, and provide a level of service that feels both proactive and personal.
Our Mission
REUL’s mission is to make practical, measurable resiliency accessible to organizations of every size by turning uncertainty into clear plans, tested capabilities, and confident decision-making before, during, and after emergencies.
MEET OUR TEAM
At REUL Partners, our team is our greatest asset. Each member brings unique expertise in emergency management, business continuity planning, and risk assessment, creating a diverse skill set that reflects our commitment to excellence. We foster a culture of collaboration and innovation, ensuring that we deliver tailored solutions to meet our clients' needs.
Ben Gustafson
Managing Partner and Co-Founder
With more than 16 years of experience in emergency management, resilience, and security, Ben Gustafson helps organizations build practical preparedness and continuity programs that strengthen operations and reduce risk. His background spans local government, nonprofit disaster response, corporate security, emergency planning, crisis management, and organizational resilience.
Lindsey Means
Managing Partner and Co-Founder
With more than 13 years of experience in emergency management and organizational resilience, Lindsey Means helps businesses prepare for disruptions before they become crises. Her background includes emergency management, hazard mitigation, business continuity, disaster recovery, crisis management, and resilience planning across government and private-sector organizations.
GET IN TOUCH
We invite you to reach out for consulting inquiries, strategic assessments, or to learn more about our services. At Reul Partners, we are here to support your organization in building resilience and effectively managing disruptions.